Careers

Key Responsibilities

Team Leadership & People Management

• Lead, mentor, monitor, and motivate the B2C & HoReCa sales team to achieve business objectives.
• Set sales targets, KPIs, and performance expectations for team members.
• Conduct regular reviews, field visits, coaching sessions, and performance evaluations.
• Identify skill gaps and organize training and development initiatives.
• Foster a culture of accountability, collaboration, and continuous improvement.

Business Development & Sales Management

• Drive revenue growth across all assigned channels.
• Develop and execute sales strategies to expand market presence and increase profitability.
• Identify new business opportunities, distribution channels, and key customer accounts.
• Ensure effective implementation of sales plans, promotions, and market development activities.
• Monitor market trends, competitor activities, pricing strategies, and customer requirements.

Channel Management

• Manage and oversee business operations across:
• General Trade (GT)
• Modern Trade (MT)
• Large Format Stores (LFS)
• HoReCa (Hotels, Restaurants, Cafés, Caterers)
• Channel & Distributor Sales
• E-commerce Platforms
• Institutional Sales
• Export Markets
• Ensure channel-wise target achievement and sustainable business growth.
• Strengthen relationships with distributors, key accounts, and strategic partners.
• Monitor product availability, distribution efficiency, and market coverage.

Data Management & Reporting

• Maintain accurate sales data, MIS reports, forecasts, and business performance dashboards.
• Analyze sales trends and generate actionable insights for management.
• Ensure timely submission of reports, sales reviews, market intelligence, and performance updates.
• Develop systems and processes for efficient tracking of business performance and team productivity.

Strategic Planning & Execution

• Participate in annual business planning, budgeting, forecasting, and target setting.
• Develop and implement channel-specific growth strategies.
• Drive new product launches and market expansion initiatives.
• Ensure alignment between company objectives and field execution.

Problem Solving & Decision Making

• Proactively identify business challenges and implement effective solutions.
• Analyze market situations and make data-driven decisions.
• Resolve customer, distributor, and operational issues efficiently.
• Demonstrate strong critical thinking and strategic problem-solving capabilities.

Stakeholder Management

• Build strong relationships with distributors, retailers, HoReCa customers, modern trade partners, and internal departments.
• Coordinate effectively with marketing, operations, finance, supply chain, and product teams.
• Act as a bridge between field teams and management for seamless communication and execution.

Key Responsibilities

Sales & Business Development

• Achieve monthly and annual sales targets for the assigned territory.
• Develop business with HORECA, bakeries, cafés, cloud kitchens, QSRs, food manufacturers, and distributors.
• Identify and convert new business opportunities.
• Conduct regular customer visits and maintain strong relationships with key accounts.
• Support distributor sales teams in market development activities.
• Generate enquiries and convert them into sustainable business.

Technical Support & Product Demonstration

• Conduct product demonstrations, recipe trials, and application sessions for customers.
• Explain product functionalities, usage methods, benefits, and technical specifications to chefs and food professionals.
• Provide technical solutions and recommendations based on customer requirements.
• Assist customers in product optimization and troubleshooting.
• Support new product launches through demonstrations and training sessions.
• Gather customer feedback and share application insights with the product development team.

Customer Relationship Management

• Build strong relationships with chefs, bakery owners, food technologists, procurement teams, and distributors.
• Provide post-sales technical support and ensure customer satisfaction.
• Act as the key point of contact for both commercial and technical enquiries.
• Ensure timely resolution of customer concerns and product-related queries.

Market Intelligence

• Monitor competitor products, pricing, and market trends.
• Identify emerging customer needs and application opportunities.
• Share market feedback and recommendations with management.

Reporting & Administration

• Submit daily visit reports, sales updates, and technical activity reports.
• Maintain records of customer interactions, demonstrations, and trials.
• Track sales pipeline and conversion status.
• Coordinate with internal teams for sample dispatches, product approvals, and order execution.

Key Responsibilities

Sales & Business Development

• Achieve monthly and annual sales targets for the assigned territory.
• Expand market reach by appointing new retailers, wholesalers, distributors, and HORECA customers.
• Ensure effective implementation of sales and promotional activities.
• Identify new business opportunities and develop untapped markets.
• Increase product visibility and brand presence in the market.

Distributor Management

• Manage and support distributors to ensure optimum stock availability.
• Monitor distributor secondary sales and market coverage.
• Ensure timely order collection and payment follow-up.
• Assist distributors in planning sales activities and achieving targets.
• Retail Market Development
• Conduct regular market visits and retailer interactions.
• Ensure availability of the complete product range at retail outlets.
• Generate product awareness among retailers and end consumers.
• Monitor competitor activities, pricing, and promotional schemes.

HORECA & Institutional Sales

• Develop business opportunities with hotels, restaurants, bakeries, cafes, caterers, and institutions.
• Conduct product demonstrations and sampling activities wherever required.
• Build long-term relationships with key accounts.

Reporting & Administration

• Submit daily, weekly, and monthly sales reports.
• Maintain customer database and sales records.
• Provide market intelligence and customer feedback to management.
• Ensure compliance with company sales policies and procedures.